What do can you do in an art museum/gallery/institution besides look at art?
Some art museums are destination architecture – so you can look at the architecture and take a photo. The Guggenheim Museum in NYC started the trend of museums as destination architecture. The Guggenheim is an interesting experiment in art gallery design by Frank Lloyd Wright. It is a real mutant but not one with successful progeny, in that no other galleries have followed this new and curvy design. There is a fountain on the ground floor, a blank white pool with a single jet. There are also planter boxes with green indoor plants on several of the floors. After a few levels it was a relief to walk on a flat floor again but by the 5th level my calves and ankles felt oddly stretched. The Guggenheim in Bilbao is landmark architecture by Frank Gerrey and the photogenic equal of the New York building. However its curvy design does not extend floor to ceiling and the galleries are basically the same as other art museums.
Buy an entry ticket. The tickets, this is often a necessity for the institution to have some income. Generally you get a ticket and often a little metal tags or sticker that you to put on your clothes.
Put your coat and bag in the cloakroom. The cloakroom is necessary for your comfort and gallery security.
Go to the toilet. A necessity but galleries have turned this into a design display. In the best art galleries in the world there are baby change facilities in the men’s toilets. I don’t know how many men take their babies to art galleries but the facilities are there for them in many of major museums.
Sit down. The seats are another necessity as people do need to rest their feet and can be in high demand. Seating also allows the viewer to look at the art for longer. This presents a problem for contemporary art installations where a seat in the gallery may be interpreted as part of the art.
Eat at the cafes. This might look like a side earner, but it is another necessity in large art museums that take at least a day to see. The Boston MFA and Louvre have several scattered around the gallery. The Vatican Museum has one of the worst museum café, as it is located directly above their new toilet block. Jeff Lee of Recent Items has a post about the Tate Modern’s café.
Read in a reading rooms or library. The reading rooms in contemporary art galleries reading rooms are likely to be digital, but hopefully in no way resembling MOMA’s “O” (see my post O No). The pod overlooking harbour at the Boston Institute of Contemporary Art is cool, relaxing and informative.
Listen to music, musical performances are the most likely entertainment in an art gallery. Listening rooms, well I’ve been in one in a Neue National Galerie Museum in Berlin. The museum had a collection of music and headphones in a seating area, again very relaxing.
Play, mostly only for children, although adults can even play a boardgame in the reading room of the Isabella Stewart Gardener Museum. There is a need for a dedicated children’s activities area for the younger visitors in major galleries.
Go to the Cinema. Tate Modern and a few other large galleries have cinemas with programmes co-ordinated with exhibitions.
Sketch. Sketching in US museums is encouraged. Isabella Stewart Gardner Museum supplies pencils, paper and boards for sketching. The Frick Collection has regular sketching Sundays. This is in contrast to the NGV’s attitude to sketching (See no sketching).
And, in the words of Banksy, … exit through the gift shop.
What are your thoughts?